Practical keys to organize the work of your employees in a global pandemic

Madrid, October 13, 2020.-  Nobody has the keys to get the optimal performance of the human capital of our companies today. We only have the “past”, the teachings of a previous time that has nothing to do with the present. Today is imprecise. And the future is unfeasible. We look for certainties and assurances in the experts in each matter. They are the ones who can make the least mistakes. I have read a diagnosis on the organization of work by Enrique Dans, a prestigious spanish technological expert, and these are his premises:

In an interview with Time, Google and Alphabet CEO Sundar Pichai reveals that what the company is considering now, after lockdown, is a hybrid approach, which means that workers can choose at any time in a completely flexible way if they want to work from home, or if they prefer to come to the office for face-to-face meetings, and to use certain services.

Surveys carried out by the company reveal that 62% of the company’s workers want to return to the offices at some point, but not every day, and instead flexibly and voluntarily. Google says work will be distributed at least until mid-2021 for safety reasons, and that it is also remodeling its offices along onsite lines, allowing for meetings or events planned by the workforce, which should be able to accommodate a wide variety of formats and multiple requirements. The idea is that employees work comfortably and flexibly, with points of contact that make it possible not only to maintain the corporate culture and to see each other’s faces when necessary, along with an ideal of excellence and access to the resources required for any type of task.

For a company that has invested as much in its physical offices as Google, its willingness to alter its operations for the sake of greater flexibility is encouraging. At the same time as employees will be able claim up to $1,000toward additional monitors, cameras, chairs or other types of furniture at home, the company is opening new offices in more cities, meaning that even those employees who mainly work from home will know there is a central hub where they can connect with colleagues.

In 2017, a company that until then had encouraged remote working, IBM, announced a change of policy and began forcing employees to return to the office. The move followed Marissa Mayer’s decision in 2013, when the newly appointed Yahoo! CEO published an internal memo, “Physically Together,” laying out her plan to bring workers together in a bid to save the company by reinforcing a corporate culture that had been lost — a strategy that many of us saw as outdated and that failed. As I said at the time, there are changes that cannot be reversed, and incorporating flexibility and freedom of decision and movement for workers is one of them.

Now, several years and a pandemic later, we are beginning to realize that the solution is not simply sending workers home, but instead to offer them the freedom to work where and how they see fit, providing them with the resources to do so. If you decide to stay at home, you must not only have the right kit to do so efficiently and safely, but also the space. If you decide to go to the office for whatever reason, because you want to have a face-to-face meeting, have an after-work beer with your colleagues, meet a client in an environment that ensures adequate representation or mount an event, your company must ensure not only that you can do it, but also that you can plan and carry it out.

Companies will now find themselves having to provide adequate infrastructure and services for their employees if they want to attract and retain talent. Freedom, trust and providing the right resources will be the factors that give a company an approach that is attractive, that will make the workforce feel truly privileged, that will make people with the most suitable profile crazy about the idea of working in that company and under those conditions. It will also imply a more flexible approach to people management: employees’ needs vary enormously, particularly over the years, and companies will now have to be more sensitive toward accommodating them. This new approach to human resources, which no longer sees people as “a resource” but rather as people with whom a relationship of trust is maintained, which must necessarily be mutually satisfactory, will surely be the key to the future.

And if that means that you have to remodel your strategy and even some very expensive offices brimful of state-of-the-art services that were once the envy of your competitors… then you’ll just have to get on with it.

  • Practical keys to organize the work of your employees in a global pandemic
    Madrid, October 13, 2020.-  Nobody has the keys to get the optimal performance of the human capital of our companies today. We only have the “past”, the teachings of a previous time that has nothing to do with the present. Today …
  • #Teleworking is not working in the dining room of your house
    NY, July 22, 2020.-  Companies must guarantee their full activity today under any circumstance. A global pandemic and a paralysis of the economy (supply and demand) are risks that we have suffered in recent months and we must prepare to …
  • Doka: The Longest Cable-Stay Bridge in the US Rises
    Doka was brought on the job because of our experience and unique solutions. The challenge was to come up with a way to reuse the same formwork from pour to pour with continually changing geometry. The upper and lower pylons were very different shapes requiring two unique designs. The primary pylon structures have a unique geometry that narrows and angles at the same time. A reusable system was needed that would have minimal changes between pours. Doka worked with the customer to collaborate on the formwork designs, and ensuring that the final solution was exactly what was required.
  • Bravo: Gates Foundation donates $ 250 million to fight #Covid19
    Bill Gates, founder of Microsoft, is a magnificent example of solidarity to study in Business Schools around the world. After creating one of the technology giants along with others like Google, Apple, IBM or Samsung, Bill Gates, along with his wife, have dedicated their lives to solidarity causes (climate change, gender equality, prioritizing talent over titles) academics, etc.) to make a better world. And surely they have succeeded. And you and I have benefited. This solidarity work led him to deliver a premonitory speech in 2015. Incredibly, Bill Gates advanced in this TED talk, the current pandemic
  • “Everyone is a socialist in a pandemic”
    This week a significant number of economic indicators and corporate earnings will be release in the US. In the meantime the number of paralyzed businesses and people filing unemployment in the US continue to grow, the House of Representatives has just approved the fourth bailout of 484 billion USD aimed to support small businesses and hospitals. Thousands of entrepreneurs in the United States, as in 185 other countries are paralyzed by Covid-19. Everyone expects the worst reports in decades.
  • Fight against Coronavirus: Health or Economy?
    The health of citizens comes first, but just as important is the health of companies that will later hire them. That is, at the same time that all public administrations are focused on ending the Coronavirus, we should be thinking about designing the company tomorrow. Analyzing how to revive each economic sector, subsidies, training and innovation programs, how to implement the latest technological advances with greater speed, etc. In short, not to return to yesterday’s normality, but to return to a new world with a new economy and competitive companies, prepared to face any uncertainty.
  • The organizers confirm the celebration of Conexpo: Guide of recommendations to make the most of this Fair
    The Coronavirus will not prevent the celebration of Conexpo in Las Vegas, from March 10 to 14. This has been confirmed by the organizers of the largest construction event in the United States. This possibility existed because fairs, sports competitions, concerts and international meetings around the world have been canceled. However, Conexpo 2020 we can enjoy it, especially with all the news that Doka will present at its stand and that we explain in this Blog. Conexpo is such a big fair that it requires a guide to get the best possible benefit. I have selected the one published by Construction Executive magazine and I hope you find it very useful.
  • CIOs: The keys they need to implement in companies to increase their competitiveness
    Recently, I have read in Forbes the most relevant priorities that CIOs face over the next few months. I invite you to read it carefully due to the technological tsunami that we are experiencing every day.
  • Technology, data and digital solutions, main keys for the construction sector
    Construtech magazine has published detailed information on the trends that will star in the construction sector over the coming months. It will be difficult to get it right, but they point out that technology, data analysis and digital solutions, together with the aging of the workforce, will be decisive in construction. I highlight below a summary of the short-term future. And then I invite you to watch a video about the most ambitious projects that will be culminated in this exercise.
  • Doka leads the way with a variety of new solutions for ConExpo 2020
    “We are excited to again be a part of ConExpo, a show that gives us a face-to-face opportunity to demonstrate #MoreThanFormwork solutions that are proven to speed productivity and increase safety on concrete jobsites across North America, “ says Michael Schaeffer, vice-president, Doka USA. “We have many new innovations this year that are changing the way concrete is formed to stay ahead of demanding construction schedules and we are thrilled to showcase them this March at the largest construction tradeshow, ConExpo.”
  • American infrastructure upgrade involves an investment of $ 2 trillion, or $ 4.5 trillion according to engineers?
    US, November 6, 2019.- The office of the President of the United States has published an interesting report on the health of the infrastructure of the United States and its improvements. Thanks to this White House initiative, we know a detailed diagnosis of our infrastructure deficits and the necessary investment to correct them. I reproduce below for your interest.Before, I remember the disagreement between the investment figures. According to CNBC, President Donald Trump, House Speaker Nancy Pelosi and Senate Minority Leader Chuck Schumer have even agreed on a price tag of $ 2 trillion – although the American Society of Civil Engineers puts it closer to $ 4.5 trillion. However, talks have stalled.
  • SuperDek: Fast, safe and simple handset drop head slab system
    Behind an innovation in the construction sector there is always a lot of talent, many engineers, architects, computer developers, many professionals. Today I want to talk about an innovation that Doka USA has launched in Maryland with great success. I refer to SuperDek, which is synonymous with greater productivity, with less labor and greater security. I have to sincerely congratulate all the Doka professionals who have made the launch of SuperDek possible. And the first tribute to a great innovation is that it is known throughout the world.
  • Central Park Tower: Above the rooftops of Manhattan Doka forms the world’s tallest residential building
    NY, September 1, 2019.- I have a tremendous illusion with the completion of this project, The Central Park Tower, next year 2020. The figures, photos and videos speak for themselves. Therefore, I invite you to enjoy them with me. The …
  • Proposals, keys and solutions to improve the infrastructures of the United States
    The infrastructures of the United States is an issue that interests us all, the construction companies and professionals, the public and private developers, and of course, each of the taxpayers. For this reason, I have selected the approaches (opinion) of three media outlets to check what is the salute of the infrastructures of the United States: Bloomberg, CNBC and Cincinnati.
  • New services of the American Concrete Institute: ACI 562-19 and new APP ACI Certification Verify
    The technical information about the Concrete has always interested me. Knowing its origin, its foundation in day-to-day work and its objectives. That’s why today I bring two advances from the American Concrete Institute. ACI 562-19 and new APP ACI Certification Verify. I hope your reading is useful.
  • What are the best answers that the CEO has to give to face the digital revolution in his company?
    The PWC Consultant has published its “22nd Annual Global CEO Survey”. An already traditional study that helps to understand the context and the ways of acting of each CEO in each multinational. A reading to look at the macro and micro figures. Its main conclusions are this year.
  • If a chef feeds millions of people after hurricanes and officials after the closure of the Government is an act of corporate social responsibility?

    José Andrés founded World Central Kitchen after the devastating 2010 earthquake in Haiti with the belief that food can be an agent of change. We have expanded globally and have developed into a group of chefs creating smart solutions to hunger and poverty.

    Today, World Central Kitchen uses the expertise of its Chef Network to empower people to be part of the solution, with a focus on health, education, jobs, and social enterprise.

  • Doka. We’re forming America’s Infrastructure
    the construction sector is one of the most rewarding fields one can choose. As the new CEO of Doka USA, it is a great honour to lead the fantastic team of experts we have, all of whom are ready to serve you. Although I am new to the United States, I have served Doka since 2010, having held leadership positions managing Portugal/Spain, as well as the UK/Ireland. Seeing the amazing plans that come in our offices across the United States for the challenging projects our customers work on is simply exciting. Great organizations are made up of great people and our vision at Doka is to be your preferred supplier. Key to achieving this goal is ensuring that Doka is a great place to work and we continue sustainable growth to meet your needs. As our teams grow, so does our continual re-commitment to learning from our customers and responding to your needs. I encourage you to share your ideas with all of us today!.
  • US Construction Spending Up Strong 1 Percent in January
    U.S. construction spending rose a solid 1 percent in February, led by a strong gain in spending on government projects, which hit an all-time high. The February increase followed an even larger 2.5 percent gain in January and a slight.0.2 percent rise in December, the Commerce Department reported Monday. The gains pushed total construction to a seasonally adjusted annual rate of $1.32 trillion, the highest level since May.
  • Job Opportunities in Construction: Is Doka USA the right fit for you?
    The construction sector is one of the most rewarding fields one can possibly imagine to work in and with Doka a solid option for career development. When adding to the Doka family, we look for talented, hardworking individuals who want more than a job, but who are passionate about what they do and who aim to contribute their best to a dedicated team that creates results.Don’t see a position listed for you, but are interested in joining our team? Simply send us an email & your resume to
  • HR: The keys to adapt to changes in the workplace during the coming years
    The human capital of companies must also prepare for the next changes in communication, leadership, technological adaptation, culture of improvement. In the following report from Fast Company magazine we can find some answers and reflections.
  • The heart of Malta: How to resurrect a beauty of Nature?
    Nature is impossible to imitate by human beings. We can only honor it. Create and build reflections. The Architect Svetozar Andreev, in collaboration with Elena Britanishskaya, has resurrected a beauty of Nature. It is best to read and observe the whole story with your own words, photographs and video:
  • Bridge reengineering in Los Angeles: New design, anti-seismic measures, and new solutions for citizens
    NY, December 4, 2018.-  Large civil engineering works are one of my passions within the construction industry. A great country like the United States requires the most modern solutions for every need of the population. Communicating regions, crossing natural accidents, …
  • Great people, great professionals: From Doka UK to Doka USA
    As from today, I am fully committed and will focus all my personal efforts and apply all my knowledge and business experience in growing Doka to the next stage together with the whole Doka USA team.
  • Case study high-rise event 2018: Understanding how to Build Higher, Faster & Safer
    Client to client and listen carefully. Organizing a specialized seminar requires competent professionals, many hours of work, enthusiasm and the collaboration of the entire company. This is what happened with an event we held at Doka UK: “Case study high-rise event 2018: Understanding how to Build Higher, Faster & Safer”.
  • Architects / Engineers: The “Coastal Highway Route 39” Mega-project in Norway creates bridges and tunnels with innovative technological solutions
    The route runs from Kristiansand in the south to Trondheim in the north, and is approximately 1100 km long. The route runs through six counties, and the cities of Stavanger, Bergen, Ålesund and Molde. Travel time today is around 21 hours, and road users need to use seven different ferry connections. The aim is to create an improved E39 without ferries, which will reduce travel time by half. The route will be almost 50 kilometres shorter.
  • The keys to the transformation of construction programs and heroes of innovation
    UK, August 8, 2018.- Digital reading is synonymous with texts linked or enriched to other documentation. Thanks to this marvel I had the opportunity to know the great work done by the public initiative: Innovate UK. The first click landed on …
  • Is the protection of our personal data a lost battle?
    The data is the new oil of the 21st century. And the personal data of each human being is the object of desire of private companies, public administrations and other interest groups. The protection of our personal data is endangered, above all, by the technological giants and the social networks we carry on smartphones. That magical device, connected to the Internet, where we carry our whole life and that we can not despise. Computer security experts say that a Smartphone is only safe when it is turned off. That is, a Smartphone, laptop, tablet or PC will never protect our personal data if they are connected to the Internet.
  • 1,100-tonne segment of a 300-metre-long platform was hoisted 250-metres high to be fixed between two towers in Raffles City Chongqing
    The big dreams, the impossible ideas, the utopia in the construction sector at the end are possible facts, realizable ideas. The big cities struggle to grow orderly in their buildings, in their mobility and for the benefit of citizens. For this reason, the autonomous and electric car industry will be a driver of big changes. But, engineers, architects, construction professionals always advance more than computer programs. I just read in The Guardian this curious architectural project in China and it seems to come from the future
  • The economy of each consumer threatened by the dynamics of the large economic blocks
    The dynamics of the large economic blocs in the world are very sensitive to political decisions and the initiatives of corporate corporations, among other factors. Any modification affects our pocket, we pay more for some products, we raise direct taxes and indirect taxes, higher uncertainties in pension systems, etc. For example, if the United States moves towards the protectionism of its economy and raises tariffs on imports of products from different economic areas, it will affect our particular economy. If there is a trade war between the West and the East, it will affect our particular economy
  • UK Construction: the slump may be short lived, business expectations and hiring both picked up
    Last month, an unusual Siberian weather system that British meteorologists dubbed “the Beast from the East” brought snow, strong winds and the coldest temperatures in several years to much of Britain and elsewhere in Europe. House building was little affected, but the storm clobbered other sectors, the survey showed
  • Keys to Management under the prism of reinvention at the minute
    All knowledge of the world of human beings, we have to click away. Every second, every minute, every day we have the freedom to read, listen, see, share, comment on any historical event, any current event, any strategy, any business key. We have the immense fortune of having the key of knowledge in our pocket. We just have to worry about having Wi-Fi and enough battery. This historical stage is resolved in the talent of each human being, each woman and each man. An added value built from familiar knowledge, and the circles of people that surround us in student life, or in an early working life.
  • “It is in the interest of the world including Asia that an open Europe be upheld”  
    “It is in the interest of the world including Asia that an open Europe be upheld”  commences the second paragraph of this letter to the UK and the EU published on the Japanese Ministry of Foreign Affairs webpage ( and published in September 2016,  this letter is still relevant today as all the stated uncertainties remain.  
  • Hong Kong-Zhuhai-Macau Bridge: One of the longest bridges in the world will open on October 24, 2018
    We see another example of the fact that the greatest challenges faced by the human being always have an engineering solution. Construction professionals respond to all the most incredible needs and dreams.
  • Looking for reliable data for the UK construction sector in 2018
    I have the great fortune of being Managing Director of Doka UK and Doka Ireland. Doka is a multinational company specializing in formwork solutions for large infrastructures, for decades. For this reason, I need reliable information on trends and forecasts on the construction sector in the UK. And sometimes it’s not easy, because there are unforeseen variables, there are unexpected news that can change business prospects. Below I summarize the information that I was able to read in generic media, and specialized in construction. Perhaps the present has already passed, but perhaps we can find some light for the horizon of the coming months.
  • What´s the real influence of the World Economic Forum in Davos?
    My conclusion is that the big meetings with political and business leaders, the great regional or world summits, are important and can point to trucks of solutions for complex problems. However, the big conclusions need to be built in each country, in each company and in each household.
  • The full 4D build animation of “22 Bishopsgate”: One of London’s tallest new skyscrapers
    Crazy ideas, no, technological revolution in the construction industry. We can foresee for real a new era in construction, design and planning put together in 4d virtual reality for massive efficiency improvements.
  • Has the Welfare State died in the Blockchain era and the cryptocurrencies/ digital currencies?
    Climate change can be denied, but it is clear that the climate has changed in the last 50 years. The death of the Welfare State can be denied, but the population pyramid has changed drastically. And technology, added to finances, looks for new ways to guarantee our level of purchase and the future of pensions.
  • New River Dee Crossing: Can a bridge generate £ 6 billion and 14,000 jobs for the local economy over the next 30 years?
    Large engineering works, public infrastructure projects, civil constructions with great economic impact, are one of my passions since I joined DOKA (2011). On this occasion, I highlight a very important bridge, both for the data of its construction, and for the benefits it will bring to the municipalities of both shores in the next thirty years. To remember all the details well, I turn to the information that Daily Record has published. By the way, the time-lapse recorded in the video is a great demonstration of the great work of construction professionals. In short, bridges are the best communication channels, complementing the digital channels.  Next, the news of the Daily Record
  • UK: March 29, 2019, 13.00h GMT
    You will agree with me on this assessment: “The British exit of the European Union is the most significant economic demerger between major economies since the Second World War and much about the forthcoming process of transitioning out of the EU has no precedent. But we know already that both the UK and the EU will be significantly changed by what is about to unfold”.  
  • The fourth industrial revolution should end the wage gap between men and women
    In the 21st century, in the fourth industrial revolution, the internet of things, there are still old problems that require modern solutions. For example. The wage gap between men and women has a very current reference to the report published on the subject on the BBC.
  • Should CEOs be actively involved in big business today?
    In the face of major events in major cities and western countries, citizens are seeking arguments. Public authorities, experts, politicians, and ultimately, people to rely on. Within these groups, business leaders are a voice to take into account, because they are involved only in the big issues of today. CEOs can influence opinion trends and must analyze their role.
  • Uber: From technological innovation to resignations and management scandals
    Last July publish in this Blog a case of successful management like Apple. In August I bring a business case with less success: Uber. The technological giants carry out negotiations that appear in all business schools. Some are examples of management to study and draw positive conclusions when managing multinationals. However, business failures sometimes also serve to draw conclusions from what should not be done. Uber has a dubious reputation in many countries because he enters as “an elephant in a hardware store”. I say this with all due respect, of course. I read this information from the New York Times that seems to me the most fair to Uber’s business reality
  • Doka UK: Commercial Innovation of the Year, the great efficiency of the Prizes organized by specialized press in Construction
    Prizes awarded by the specialized press of an economic sector have a great prestige and reputation. They usually have a jury formed by great professionals very demanding in the selection of the winners. The company I work in, Doka UK, has received the Commercial Innovation of Year Award from Construction News magazine. Great news for all managers and employees of Doka UK because it means great support for the new business strategy since the end of 2015. Construction News has published the reasons for the Doka UK Award:
  • Apple: Building the first global company from a pirate flag
    The technological sector is not one of the economic sectors in which I have professional experience. Rather the construction sector and logistics. However, I have followed Apple’s entrepreneurial trajectory because of its particular birth, growth, decline and resurrection.
  • #UK: Where We Come From and Where We Go
    The uncertainty generated by the negotiation of Brexit with the European Union has led to numerous studies, reports, assessments and projections on what will actually happen to the British economy, and in particular the construction sector in which I currently develop (Doka UK and Doka Ireland). For these reasons, I have had the opportunity to read the following analysis of Reuters and I think it may be interesting for professionals in any economic sector
  • #Jobs of the #future travel with great speed to the present
    The first industrial revolution came about thanks to the steam engine. It happened to him the second revolution derived from the electrical energy. The third industrial revolution came with the computer age. And we are already living the fourth industrial revolution, 4.0, with the digital transformation of economic processes. This present looks like the future drawn a few years ago. However, it seems to accelerate, for example, in labor material. In the next decade, several professional profiles may disappear by robots or computer logarithms. Martin Boehm, Dean of IE Business School, anticipated
  • #michaelporter: I listen to him, read him and he is one of my first influencers
    Dr. Porter’s initial training was in aerospace engineering at Princeton University. He then earned an M.B.A. from Harvard Business School and a Ph.D. in Business Economics from Harvard’s Department of Economics. His research approach—applying economic theory to complex systemic problems—reflects these multidisciplinary foundations. In 2000, Harvard Business School and Harvard University jointly established the Institute for Strategy & Competitiveness to provide a home for his research.
  • In the era of the Internet of Things, IoT, the best security is to disconnect the Internet and remove the battery?
    Can they invade our privacy with a smartphone off and with a TV off?. It seems that we do believe the latest papers published by Wikileaks on the procedures of the CIA. Smart devices appear to use the battery to emit data, even if they are not turned on. That’s why I wonder if in the era of implementing internet in all the objectives of our personal and professional lives the best way to guarantee our privacy is to turn off the Internet … and now … remove the battery from the mobile. And this can not always be done, because on many smartphones and laptops the battery is soldered to the motherboard.
  • Meryl Streep: Teaching Leadership at Film Awards
    Perhaps annual American film awards are not the first place where you will find a leadership lesson. Surely not. Universities, Business Schools, Bibliography of experts and the companies themselves, are more suitable places to find this knowledge. Nevertheless, in the last edition of the Golden Globes Awards that gives the press extrenajera to the American cinema happened this

I'm interested in your comment. Thank you:

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s