Houston, April 15, 2026.- The economic landscape of the Americas is undergoing a fundamental transformation. In tier-one hubs like New York, Miami, and Austin, the “land-to-value” ratio has reached a tipping point. As urban land prices skyrocket, the horizontal spread is no longer a … Continue reading The Vertical Shift: Optimizing Megacity Development through Automated Transportation Systems
October 1, 2025.- Today marks a very special moment in my professional journey. After several years developing projects in Europe, I am returning to work in the United States for the whole of the Americas. The USA has already played a … Continue reading Thank you, Alimak Group – Leading the Americas
Madrid, September 9, 2024.- The strength of your personal brand today should encourage anybody to ask ChatGPT what it knows about us. In other words, set Google aside and try formulating some simple prompts about your profile to ChatGPT. In my … Continue reading Your Personal Brand: From Google to ChatGPT
Madrid, April 24, 2024 .- On November 20, 2018 I wrote these lines on my website in response to a new professional challenge in New York: “I wish you all the best”. This is the phrase that indicates a professional change, being a … Continue reading Country Sales Manager Spain and Portugal – Construction at Alimak Group
LUÍS MORRAL, Sales Director - Americas Construction at ALIMAK GROUP 